CritiqueThe Article Marketing Myopia Essay Example | Topics and Well Written Essays - 1000 words

CritiqueThe Article Marketing Myopia - Essay Example Companies should satisfy customers through inventiveness and skill. The dry cleaning industry is currently an industry that is in turmoil. Innovations such as synthetic fibers and chemical additives have cut the need for dry cleaning. Utilities may be natural monopolies now, but in the future the rise of renewable energy sources such as solar can replace the need for the electric grid infrastructure. The supermarket industry is extremely competitive and has many participants. Market changes can alter the longevity and profitability of an industry. According to Levitt (2004) there is no such thing as a growth industry since there are only companies organized and operated to create and capitalize on growth opportunities. The oldest growth industry is the petroleum industry. The population myth is the belief that profits are assured by the expanding and more affluent population. In an expanding market companies often fail to apply imagination in its decision making. The petroleum indust ry is an example of an industry that has become complacent in its business practices due to the fact that the petroleum industry’s efforts have focused on improving the efficiency of getting and making its product, not really on improving the generic product or its marketing. This has cause innovation to be stagnant among industry participants. The development of superior alternative fuel has come from outside the oil industry. The oil industry is convinced that there is no substitute for its major product, gasoline. The most important innovation that had a great impact on the demand for crude oil was the invention of the combustion engine. The combustion engine created the demand for gasoline. An industry that is competing with the oil industry is natural gas. Natural gas serves as a substitute product of heating oil. The U.S. production of petrochemicals accounts for 2% of the demand of all petroleum products. The industry is growing at a rate of 10% per year. There is no g uaranteed for obsolesce of a product in the future. When companies focus too much on production their marketing efforts get neglected. Unit costs decline as production increases. Mass production creates greater pressure to move the product. Marketing oriented companies try to create value-satisfying goods and services that customers want to buy. The seller is supposed to get input from the buyer to determine what goods the seller should offer to its customer base. The automobile industry spends millions of dollars annually on consumer research. The Detroit auto industry has not been doing enough to satisfy the needs of the customers. Some of the weaknesses of the U.S auto industry are point of sales, automotive repair and maintenances. The mentality of the Detroit executives is that marketing is a consequence of the product instead of vice-versa. Henry Ford is the most brilliant and senseless marketer in American history. A concept discussed in the article that I believe is extremel y important is the emphasis on customer orientation instead of product orientation strategy. Focusing on the customer has become more important than ever in order to improve the customer retention rate of the enterprise. Competition is tougher than ever in virtually every industry. Today American companies face major competition from foreign companies. An advantage of the globalization movement is access to a large supply of

Does anonymity on the web give people too much freedom to torment Essay

Does anonymity on the web give people too much freedom to torment others - Essay Example Potential victims are also protected this way. Patients and parents, for instance, can talk about sensitive matters in open forums (Milner). Victims of discrimination and crimes can also speak out anonymously. Nowadays, there are uncountable chat rooms where people get to speak openly of how they feel about their jobs, spouses and even lifestyles. The debate on gender equality, for example, saw many women and men express themselves. Both uncivil and polite responses were accepted in the forum. This made it easy to reach quick decisions by hosts. As Milner claims, Anonymity can empower those who seek consolation and justice to speak out .Victims of rape, for example, can talk about their ordeal without the fear of rejection or shame. On the other hand, anonymous people can intimidate other web users or even go as far as stalking them. Bias motivated stalking and sexual invasion of privacy are a major menace that come with anonymity. The two interfere with other peoples employment and general lifestyle. People get a chance to be heard on the web through Anonymity. Before the invention of the internet, only influential people were fortunate enough to be listened to. Anonymity also ensures the protection of Democracy and civilian rights. Discussing political matters without anonymity would not be possible. This is because politicians are very influential people and therefore common individuals would not risk confrontation by expressing their views. People get to know what other people think concerning particular issues. On the other hand, people can take advantage and misuse their freedom of expression to hurt and threaten others on the web, an act called trolling. Trolling can be offensive, disturbing and at times shocking. Anonymity on the web only gives web users enough freedom to express themselves. Anonymity does not give people freedom to torment others. It is a privilege that needs not be interfered with. As

The Eighth Circuit Court of Appeals Essay Example | Topics and Well Written Essays - 500 words

The Eighth Circuit Court of Appeals - Essay Example 34). To the extent that drugs are used to treat individuals to get better, it would contradict the health practitioners’ code of ethics to prepare the individual for death. Further, this case is strengthened by the reality a case for execution cannot be substantiated after realization of insanity while in prison. The initial crime committed by Singleton is supposed to take charge in this case and he should be given the antipsychotic drugs ready for execution. The essential claim premise would dictate that the claims of such an argument be supported by a plausible claim within the rubric of written laws. The claim made on the execution of Singleton is strictly supported by the written laws in the constitution (LaFave, & LaFave, 2006, p. 91). Given the fact that he committed the crime insane conditions, he is presumed to have had full knowledge of the implications of his actions at the time. In this perspective, a case for insanity that happened thereafter cannot be used to reverse a stipulated law to relinquish the previous charges. Singleton should be restored to his sane sense to realize the events of the proceedings to his execution. From the fact that the law recognizes equity to all citizens, pardoning Singleton overruns the rights of the innocent individual whose life was cut short by S ingleton’s action. Actually, Singleton did not consider his actions even when he was sane, and a medical antipsychotic would only restore his senses to understand the charges as he faces the consequences of his actions. An objection to the above argument would be based on the health practitioner’s duty to protect life. Given that the intentions of any actions dictate whether the deed is good or bad, it would be plausible to assume that treating Singleton with the intention of execution after recovery is bad. Medicine should be administered with the sole intentions of getting individuals better and relieving them of pain to realize better lives. Further, it is

Input and output devices Essay Example | Topics and Well Written Essays - 500 words - 1

Input and output devices - Essay Example Devices that serve as both input device and output device are termed as I/O devices. An example of input device is a keyboard. Using the keypad, a user types the data. A keyboard sends electrical signals to the computer system, which is essentially the input. The computer then interprets the signals so that the results can be displayed in the form of text on a monitor. In this example, the text is output. In an another example, a computer sends data to a printer and it generates a printed paper. Here, computer is the input device whereas printer is the output device. The input and output may vary in their nature and form depending upon the mechanism. For example, when a computer sends information into a printer as signals, the input is digitized information whereas its output is a tangible printed paper. It is important to note that an input device e.g. a mouse or the keyboard of a computer can perform the function of sending information to a computer as input. However, these input devices cannot reproduce or receive any information from the computer as output. It is also noteworthy that the input or output classification of devices is relative to each other. This can be elaborated from the example of a USB inserted in the port of a computer and a lead connecting the computer to a printer. Here, while the computer serves as an output device for the USB in that it generates the signals, the computer plays the role of an input device for the printer because eventually, the text will be printed as output by the printer. A USB flash drive and a CD-RW drive are both examples of I/O devices as both can send as well as receive information from a computer. To conclude, input devices send information into a system whereas output devices generate its results. Some devices can only be either input devices or output devices whereas others can be both. The status of a device as an input device or an output

Family Violence Essay Example | Topics and Well Written Essays - 750 words

Family Violence - Essay Example As the causes of family violence are understood, there are effective methods that society can employ to reduce the frequency of this horrific behavior. Patterns. There are many patterns relevant to family violence which have been identified by health and law enforcement officials. The first of these is the patterns associated with cause. It should be stressed that seeking a simple, single identifying cause is not the correct approach. In fact, "one-dimensional accounts of cause and effect are manifestly inadequate" (Shipway 4). One of the many causes for family violence is the fact that it can be a learned behavior. It is common knowledge that children who grow up in abusive environments have a much higher likelihood of becoming abusers themselves when compared to those children who have been raised in non-violent homes. There is also the matter of individual deviant behavior. Sometimes, regardless of an individual's history, they turn violent and are unable to control their impulses. There are also behavioral patterns associated with family violence. One major pattern in this category is that of substance abuse. Whether they are over-consuming alcohol or using street drugs, individuals who abuse these substances tend to be involved in family violence incidents more frequently. Another behavioral pattern is that of rage, or "acting out." For whatever reason, when these people are under stress, they tend to strike out violently. The most frequent recipient of this violence is a family member. There are two victim response patterns that are particularly noteworthy. The first is the tendency to react to violence with violence. In many cases, an abuser will initiate an act of violence against a family member, only to have that person turn violent themselves. Many a drunken husband has found that a wife with a frying pan can be a formidable opponent. At the opposite end of the spectrum is the victim response of total passivity. In this pattern, the victim never stands up for themselves and just takes whatever abuse the violent party wants to subject them to. Strategies. Once the patterns are identified, there are some strategies that can be implemented which will address and help resolve the problem. In terms of social policy, there is the need to address the issues of negative learned behavior, provide behavioral modification tools for the individual actors, and ensure the protection of the victims. It is important that there be a multi-agency approach to these solutions. For example, instead of simply relying on law enforcement to battle the criminal aspect of family violence, social services should respond by "setting up treatment centers for the violators, offering them aggression management therapy, and at the same time supporting the women through assertiveness training and therapy" (Shipway 15). As education is provided so that the pattern of learned violence is addressed, therapy could be included so that effective behavior modification could supplement that education. These two strategic efforts, combined with law enforcement's protection of the victims or removal of the abuser from the family environment, present a combination of methods that, when taken together, are more effective than each one standing alone. With the combination of understanding the patterns that contribute to

Globalization and unemployment Research Paper Example | Topics and Well Written Essays - 2000 words

Globalization and unemployment - Research Paper Example This has been as a result of opening up of trade barriers by counties and liberalization of markets. Globalization has also improved flow of information among different countries due to increased technological advancement. Business has been able to make use this opportunity through opening up various branches in the world as it has become easy to operate various businesses in the world through decentralized management (Wagner, 2000). Literature review Historical perspective of globalization Globalization history can be traced from the time people started moving others out of Africa to other parts of the world to work as slaves. Since then people have integrated immensely leading to a world with a generation that lacks cultural identity. Since then people has intermarried with each other leading to erosion of their identity. The level of globalization increased the level of technology since the period between first and second war. Since this time people have been trying to conquer dif ferent parts of the world (Wagner, 2000, p. 40). The world has even gone ahead to establish global organizations that are mandated with governing the globe e.g. international monetary funds, World Bank and United nations. Cultural and social impact of globalization One major impact that globalization is has brought is erosion of culture as a result of flow of information from different parts of the world. Currently, it has become so easy to get access to information from different countries at the current time. Some of the western culture has therefore, been integrated in societies that had previously maintained their cultures. This has made these communities to uphold new culture and do away with their culture (Wagner, 2000, p. 56). Globalization has seen introduction of unethical cultures from other parts of the world. Current technological advancement have seen increased sharing of information e.g. in social networks. As a result it has become so easy for the terrorist to plan an d execute crimes. Other behaviors that have seen tremendous increase include prostitution and drug abuse. The most affected are the young people who try to copy great musicians and celebrities. This has increased crime rate in different cities in America (Wagner, 2000). Globalization has increased the level of interaction of different people in the world therefore making the world a global village. An individual can be able to move from one place to another easily due to technological advancement. This has increased cultural interaction among different people in the world. People have been able to learn from other’s cultures on different aspects that their culture lacks. This has played a greater role in increasing cultural understanding among different people in the world. Globalization has resulted in social stratification and division of roles in the society. Since time when globalization started taking place, the family roles have changed tremendously. Initially women mai n role was to raise children and take care of their husbands. These roles have changed with more women entering the job market. Women has gone ahead to take up high positions in various organizations in the world. On the other hand, husbands have become involved closely with family matters e.g. caring for children unlike in the past where such a role was wholly

How managemnet team cam have agood fight Essay Example | Topics and Well Written Essays - 1000 words

How managemnet team cam have agood fight - Essay Example From this perspective it was argued that from these disagreements comes a better range of opinions which as necessary to effectively operate in todays business environment. However, this conflict often becomes unproductive and it is the task of managers to keep the healthy disagreements from evolving into dysfunctional conflict. The paper highlighted that in the past, a case study was conducted on top management teams in technology based companies. Conflict was not really observed in four of the twelve companies and of the remaining companies four had effectively managed to avoid interpersonal conflict and the other four had been unsuccessful in this endeavour. The authors of the study had identified that the successful companies (That we able to separate substantive issues from interpersonal issues) had exemplified six tactics which were that they worked with more information and debated on the basis of facts, they developed multiple alternatives, they shared commonly agreed upon goals, they maintained a balanced power structure, and they were able to resolve issues without having to force consensus. As such the focus of the paper was based on delineating the strengths of these aforementioned characteristics. In regards to basing discussion on current, factual information, it is a common belief that generating more information and working with too much data is likely to increase the likelihood of conflict by providing more issues for debate. However the opposite generally held true insofar as having good data encourages people to focus on issues and not personalities. Several examples were given to highlight how this tactic held true but for a contrary argument it was postulated by the authors that in scenarios where there is a absence of quality information people tend to argue over issues of opinion (Which is a foundation to interpersonal conflict). By avoiding scenarios where management is forced